by Alexander Dunlop | Jun 11, 2021 | .
I want to tell you a story about Joy. She’s a 62-year old grandmother who loves her family and loves her grandkids. And yet, she felt completely dissatisfied with her life. She had this nagging feeling that she was supposed to be doing something bigger with her life and it was “grating on her like a piece of sand inside the oyster shell.” Growing up, she’d had so many interests and talents that she’d put on hold for the sake of getting married and having a family. Then, through her adult life, she’d dabbled in various business projects, but mostly as an outlet for her personal creativity. Now, she had an idea to start a big business, a real business. But she doubted herself. She questioned whether or not she could really do it. Her family doubted her too. They thought it was just another one of her passing interests. And yet, when she first came to see me, it wasn’t to talk about becoming an entrepreneur, it was out of desperation: She came because she wanted to figure out a solution to her nagging dissatisfaction, which was only made worse because she felt guilty about feeling dissatisfied with her family life. As we spoke, however, and as I shared with her the meaning of her Birth Card, the Jack of Diamonds, she opened up and confided in me that what she really wanted to do was start a business that would truly help people. The problem was she didn’t have confidence in herself. She didn’t see herself as the kind of person who could start and run a...
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